Netflix Reveals First Look at 'America's Sweethearts: Dallas Cowboys Cheerleaders' Season 3

The Dallas Cowboys Cheerleaders are making their comeback. Netflix unveiled first look photos on Tuesday, May 19, for the highly anticipated third season of the docuseries America's Sweethearts: Dallas Cowboys Cheerleaders, premiering next month on the streaming platform.

The new season, helmed by Emmy Award-winning director Greg Whiteley, picks up with the 2025-26 squad navigating competitive auditions, intensive training camp, and the demands of an NFL season. The stakes are particularly high this year: with 30 veterans returning to compete for positions, only six spots are available for new hopefuls entering the squad.

According to the season synopsis, the returning veterans and newcomers will face unprecedented pressure as the team's profile continues to expand globally. The cheerleaders now juggle marquee appearances, a dedicated tour, and rapidly growing social media followings—all while maintaining the exacting standards the organization demands.

Senior director Kelli Finglass and head choreographer Judy Trammell return to lead the squad through the rigorous selection process and competitive season ahead. The pair will guide the newly assembled 2025 roster as they balance behind-the-scenes preparation with high-profile public moments.

All seven episodes of America's Sweethearts: Dallas Cowboys Cheerleaders season 3 premiere on Netflix on June 16.